Interior Space and Exhibition Design BORELLO Supermercati Supermarket design. by Rebecca Dublino The proximity shop in Europe is going to experience a new springtime: large formats are losing market share, and boutique stores are not so affordable. “Supermercati Borello” was conceived, designed and developed entirely by Cean, the Italian firm with 35 years of experience focused on food retail. Within this project, they created the new format managing every single variable of the design and implementation process, with an almost unique 360-deegrees approach. The project itself put human interaction and needs in the core of the design process.